Business customers
Helping your business.
Thinking of making accessibility changes to grow your customer base, but unsure how?
Our team of consultants with lived experience of accessibility requirements can provide invaluable user testing and insight on customer needs and preferences.
We’re also able to help you make accessibility a core part of your brand story.
With decades of content creation expertise, we’ll advise on the best approach to expand your audience and provide you with the content assets and strategy you’ll need to reach your new customers.
What we provide…
1) User testing.
Before committing valuable time and capital to your accessibility adaptations, we’ll give you genuine user feedback on your change plans.
Our objective observations aim to help you achieve an enhanced experience for your customers while avoiding unforeseen mistakes. We’ll also guide you on some easier-to-implement changes to enhance the accessibility of your business.
We’ll give you guidance and recommendations that cover everything from physical venue space, staff awareness and how to articulate accessibility in your online presence.
2) Content creation.
Through strategic consultation, a bespoke action plan and tailored content creation we’ll enable you to authentically promote your accessibility credentials to a wide audience.
With expertise and resources in video production, photography, graphic design, webpage building and corporate messaging we’ll create a suite of impactful, authentic, human-centred content to resonate with your new and expanded customer base.
Our content support includes: accessibility-aligned social media assets; guidance on digital accessibility and the creation of an accessibility web section; case studies; news stories, visual storyboards; video interviews, representative imagery; social stories; and venue video walk/roll throughs.
3) Campaign management.
We’ll work with you to plan and deliver a targeted accessibility communications campaign, building brand credibility and setting realistic, meaningful expectations of your accessibility features.
From choosing the right language, to presenting your accessibility information clearly and confidently, we’ll help you communicate in a way that feels genuine to your business and appropriate to your customers.
We’ll advise you on the best content, channels and platforms to reach your audience, as well as developing your vital SEO/AIO/GEO presence.
If you’d like know more about how we can help, get in touch for a no-obligation consultation: